<i>Total Quality Control</i> integrates an organization's quality development with existing business practices to produce quantifiable customer satisfaction. The heavily-revised <i>Fourth Edition</i> introduces new TQM methodologies and shows how to achieve productivity, market penetration, and thrive in a global economy.<br><br>* New emphasis on managing, operating, and integrating the key areas of a company's quality value chain<br>* Six Sigma and its role in Total Quality Management<br>* Ensuring customer satisfaction and retention