Weems, a creative marketing consultant and successful business owner, has written this "30-day step-by-step plan" which shows business owners how to grow a business by retaining new customers and creating and maintaining a loyal customer base. The author recommends a combination of old and proven methods of customer retention (business cards and flyers) with new, innovative methods such as Internet marketing. Weems places an emphasis on keeping your business new and exciting, whether you're an attorney, doctor, computer consultant or babysitter. Annotation ©2008 Book News, Inc., Portland, OR (booknews.com)