<B><P>How would like to spot future trends before the competition?</P></B><P>We all know the rules for success in our business or professions, yet we also know that these rules--paradigms--can change at any time. What Joel Barker does in <I>Paradigms: The Business of Discovering the Future </I>is explain how to spot paradigm shifts, how they unfold, and how to profit from them. Through the power of this method--paradigm spotting--you can:</P><UL TYPE=DISC><LI>find the people in your organization most likely to spot a new trend<LI>help your key people adept when a massive change is occurring<LI>learn to effectively grapple with your "intractable problems" and improve your results incalculably.</UL><P>In addition, <I>Paradigms</I> is full of concrete examples of paradigm shifts and predictions for the future, and contains a new introduction detailing recent developments and pointing out areas to watch tor paradigm shifts.</P>