build and manage a sales force that's worth sell-ebrating

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Sales Management Demystified

<p align="left"><strong>BUILD and manage a SALES FORCE that's worth sell-ebrating</strong></p><p align="left">Understanding that a sales force is only as successful as its management is the first step to improving overall sales performance. The rest can be found inside this hands-on guide that shows, step-by-step, how to train and retain a team of top sales professionals. </p><p align="left"><em>Sales Management Demystified</em> addresses every step of the process--including hiring, training, compensation, organization, deployment, forecasting, motivation, and performance management. Sales managers at every level and students of sales management will find helpful strategies and tactics for molding a team into an effective, cohesive unit. Featuring real-world examples, end-of-chapter quizzes, and a final exam, this incredibly useful guide will help you get the best from your sales force and put your career on the fast track.</p><p align="left">This fast and easy guide offers</p><ul><li><div align="left">Ideas for sourcing, screening, and selecting the best candidates</div></li><li><div align="left">Tips for training salespeople in product, customer, and competitor knowledge, and in selling skills</div></li><li><div align="left">The model for choosing the most successful sales force organization and deployment</div></li><li><div align="left">Monetary and nonmonetary methods to reward positive sales force action and results</div></li><li><div align="left">Performance management techniques that evaluate results, actions, skills, knowledge, and personal characteristics</div></li></ul><p align="left">Simple enough for a novice but challenging enough for a veteran manager, <em>Sales Management Demystified</em> is your shortcut to developing a successful sales team.</p>
 

  Autore: Robert Calvin  
  Editore: MCGRAW-HILL BOOK COMPANY  
  Isbn: 0071486542  
  EAN : 9780071486545  
  Data pub. 23 Apr 07  
  Classificazione:Lingua Inglese  
  Prezzo: € 16,80  







 
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