In this book parents can record every signifi cant event in their childÂ's fi rst year of life. With many spaces for photographs and three envelopes in which to store keepsake items, this baby book will bring joy and memories for a lifetime. Illustrated in an invitingly soft artwork style, this beautifully designed book is also part of the launch of the publishing program for <i>Peter Rabbit . . . Naturally Better</i>, a new initiative which promotes books and products that are made from safe, recyclable, sustainable and ethically responsible sources.