Do not be fooled by the electoral victories of Democrats since 2006, McPherson (communication studies, Whitworth U.) warns, into believing that the reign of the hard right has come to an end in the US. He explains how mass news media facilitated and to some degree orchestrated the conservative shift in politics over the past three decades. His goals are both to help news consumers protect themselves, and help news producers resist and reverse the trend. Among his topics are the new conservatism and prior movements, the fading of reform journalism, Reagan's cultural revolution, the political process transformed, the rise of the right-wing media, and redefining mainstream. Annotation ©2010 Book News, Inc., Portland, OR (booknews.com)