Learn all about Codecs--how they work, as well as design and implementation with this comprehensive, easy-to-use guide to compression. After reading this book, you will be able to prepare and distribute professional audio and video on any platform including streamed to the web, broadcast on-air, stored in PVRs, Burned onto CD-ROMs or DVDs, delivered by broadband, or viewed in Kiosk applications, PDA devices, and mobile phones. <br><br>Key benefits:<br>* Learn from an award-winning technologist for a top media company who knows how to explain codecs in terms you can understand<br>* This entry-level guide contains clear explanations and hundreds of diagrams--no math background needed! Also includes a comprehensive glossary which serves as a useful reference to many technical terms and jargon you will encounter <br>* Learn how to choose the right technique to get the most out of your compression system--saving both storage space and money