<DIV><p>Thirteen years ago, Tom Hopkins, the top real estate sales trainer in the country, published <B>How to Master the Art of Listing and Selling Real Estate</B>—the industry's bible—which has consistently sold well despite information that has become somewhat outdated. But now Hopkins gives a cutting-edge revamp to his still- popular classic. Along with its new title, readers can expect a complete elimination of dated material and inclusion of the most current information on the role of the Internet and computer software needed by every real estate professional.</p> <p>Full of anecdotes, sales scripts, and proven tactics, <B>Mastering the Art of Selling Real Estate</B> will show readers how to:</p> <ul> <li> <div>Find the best listing prospects</div> </li> <li> <div>Win over "For Sale by Owner" sellers</div> </li> <li> <div>Earn the seller's trust</div> </li> <li> <div>Work an unrealistic price down to market</div> </li> <li> <div>Arrange the final agreement</div> </li> </ul> <p>Anyone who's serious about real estate can take charge with <B>Mastering the Art of Selling Real Estate</B>.</p> </div>