<P style="MARGIN: 0px"><B><I>Purposeful Speaking, 1/e</I></B><B> is a 4-color version of Koch's popular introduction to public speaking text, known for its intentionally-brief, nuts and bolts approach.</B></P> <P style="MARGIN: 0px"><B> </B></P> <P style="MARGIN: 0px">Considered the “best of the brief books” available in the market, <I>Purposeful Speaking </I>has been praised for its <B>simplicity</B> and <B>practical, step-by-step</B> approach to developing and delivering effective speeches.  The book continues to offer a clear, concise approach to the speechmaking process, allowing the reader to concentrate on the preparation, practice and presentation of their speeches without getting bogged down in theoretical discussions.</P> <P style="MARGIN: 0px"> </P> <P style="MARGIN: 0px">This version continues to provide a briefer, lower-cost alternative to traditional books, while offering an enhanced full-color design and expanded pedagogy, including all-new chapter reviews, exercises, running glossary and “Working with the Web” boxes.</P>