<div>The articles in this book are outstanding examples of socially responsible museum work, based on the premise that museums, galleries and science centres must move beyond education and entertainment to embrace socially relevant missions. Being a socially responsible museum means addressing issues of relevance to ones community, as well as identifying issues and challenges where a museums expertise can make a positive difference. This book presents nine rich and diverse case studies of successful civic engagement, which are both practical and engaging.<I> Looking Reality in the Eye </I>provides new directions for assisting museums in achieving long-term sustainability within their communities, while at the same time providing a rich source of ideas on how this can be achieved.</p><br>  </div>