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Drive

<B><I>The New York Times</I> bestseller that gives readers a paradigm- shattering new way to think about motivation. </B> <BR><BR> Most people believe that the best way to motivate is with rewards like money-the carrot-and-stick approach. That's a mistake, says Daniel H. Pink in <I>Drive</I>. In this provocative and persuasive new book, he asserts that the secret to high performance and satisfaction-at work, at school, and at home-is the deeply human need to direct our own lives, to learn and create new things, and to do better by ourselves and our world. <BR><BR> Drawing on four decades of scientific research on human motivation, Pink exposes the mismatch between what science knows and what business does-and how that affects every aspect of life. He examines the three elements of true motivation- autonomy, mastery, and purpose-and offers smart and surprising techniques for putting these into action in a unique book that will change how we think and transform how we live.
 

  Autore: Pink Daniel H.  
  Editore: Riverhead Books  
  Isbn: 1594484805  
  EAN : 9781594484803  
  Data pub. 05 Apr 11  
  Collana: Riverhead Books (Paperback)  
  Classificazione:BUSINESS and ECONOMICS  
  Pagine: 260  
  Prezzo: € 17,35  







 
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