Every very few years a new television program comes along to capture and express the zeitgeist. Mad Men is now that show. Since premiering in July 2007, it's won numerous awards, is syndicated across the globe, and its imprint is evident throughout contemporary culture. Series' creator Matthew Weiner, a former executive producer on The Sopranos, presents another set of compelling, complex characters. They are living out the American dream. Then why are they so unhappy? Why is their 'dream come true' not enough? Mad Men explores, analyzes and celebrates this cutting-edge TV drama and popular phenomenon. It also includes an interview with the show's Executive Producer Scott Hornbacher and an episode guide.<BR><BR>Gary R Eager: ix is Eminent Scholar, Professor, and Chair of the Communication and Theatre Arts Department at Old Dominion University. He has published eight books, more than seventy-five essays on a wide assortment of media and culture topics, and is co-editor of the Journal of Popular Film and Television.