Larry Morrow is one of Cleveland's most popular celebrities. In this book he tells stories from a lifetime in radio--how he got into broadcasting, early days in Detroit, the exciting times at Cleveland's AM powerhouse WIXY 1260 in the 1960s and '70s, and his long on-air runs at WERE AM and WQAL FM. He tells about many interesting celebrities he interviewed and unusual promotions he was involved in. Morrow was named "Mr. Cleveland" by mayor George Voinovich for his decades of tireless effort promoting his adopted city, and he has been selected as master of ceremonies for most major Cleveland events in the past three decades, including Cleveland's bicentennial celebration. He is in great demand as a public speaker and a communications teacher.