<DIV>Although some credit the environmental movement of the 1970s, with its profound impact on children's television programs and movies, for paving the way for later eco-films, the history of environmental expression in animated film reaches much further back in American history, as <I>That's All Folks?</I> makes clear.</div><BR><DIV>Countering the view that the contemporary environmental movement—and the cartoons it influenced—came to life in the 1960s, Robin L. Murray and Joseph K. Heumann reveal how environmentalism was already a growing concern in animated films of the 1930s, 1940s, and 1950s. From Felix the Cat cartoons to Disney's beloved <I>Bambi</I> to Pixar's <I>Wall-E</I> and James Cameron's <I>Avatar</I>, this volume shows how animated features with environmental themes are moneymakers on multiple levels—particularly as broad-based family entertainment and conveyors of consumer products. Only Ralph Bakshi's X-rated <I>Fritz the Cat</I> and R-rated <I>Heavy Traffic</I> and <I>Coonskin</I>, with their violent, dystopic representation of urban environments, avoid this total immersion in an anti-environmental consumer market.</div><BR><DIV>Showing us enviro-toons in their cultural and historical contexts, this book offers fresh insights into the changing perceptions of the relationship between humans and the environment and a new understanding of environmental and animated cinema.</div>