<DIV><BR>In a financial crisis, the spotlight is even more on the role and activities of the CFO. The winning CFOs in the coming years will be the ones who get the basics right, who prioritize their efforts, and who invest in their leadership development; and so creating the institutional capacity to achieve and sustain leading industry performance.<br><BR><I>The New CFOs</I> offers advice on different qualities CFOs need to accelerate in their roles:<br>- develop dynamic and distinctive risk management capabilities<br>- motivate and align increasingly diverse work providers<br>- design and operate effective financial processes for internal and external customers<br><BR>The authors show CFOs how to embrace the new challenges and opportunities created by the financial crisis by addressing topics such as risk management, strategic leadership, the necessity of control and strategic decision making. Including a self-assessment questionnaire, <I>The New CFOs</I> provides a fundamental road map to success in this new environment for finance officers, their teams and the organizations that employ them.</div>