<p>Have you ever wondered why companies such as Apple, Disney, eBay,<br />and Starbucks succeeded? What common factors did they—and most<br />other successful startups—share? Dr. Ernesto Sirolli, one of the world’s<br />leading consultants on the topic of economic development, has the<br />answer: None of the entrepreneurs who founded the world’s greatest<br />companies did it on their own. They put together an effective team that<br />allowed their ventures to get off the ground, flourish, and grow. And<br />in his new book, How to Start a Business & Ignite Your Life, Ernesto<br />Sirolli has written down an easy-to-follow formula for success so that<br />passionate people can transform their ideas into thriving businesses.<br />Ernesto Sirolli’s approach to entrepreneurship is guided by the Trinity<br />of Management, a business model and philosophy based on the idea<br />that there are three key areas in all companies—product, marketing,<br />and financial management. A business has the greatest chance of<br />achieving long-term success when there is a team with the talent and<br />knowledge needed to manage each area effectively. The first half of<br />the book provides an overview of this concept before delving more<br />deeply into the three areas, highlighting various personality traits and<br />skills required for each role. In the second half, Dr. Sirolli explains how<br />these ideas can be practically applied to your startup, enabling you to<br />turn it into a prosperous enterprise.<br />Whether you are an aspiring entrepreneur or a current business owner<br />looking to revitalize your company, How to Start a Business & Ignite<br />Your Life will give you the tools you need to make a living by simply<br />doing what you love.</p><p> </p>