<P> <i>Action Movies: The Cinema of Striking Back</i> is a study of action cinema, exploring the ethics and aesthetics of the genre with reference to its relatively short history. It moves from seminal classics like <i>Bullitt</i> (1968) and <i>Dirty Harry</i> (1971) through epoch-defining films like <i>Rambo: First Blood Part II</i> (1985) and <i>Die Hard</i> (1988) to revisions, reboots, and renewals in films like <i>Kill Bill Vol. 1</i> (2003), <i>Taken</i> (2008), and <i>The Expendables</i> (2010). The action genre is a fusion of form and content: a cinema of action about action. It is a cinema of the will, configured as a decisive reaction to untenable circumstances. Action heroes take up arms against the sea of troubles that beset them, safe in the knowledge that if they don't do it, nobody will. Though this makes the action movie profoundly disturbing as an embodiment of moral ideology, its enduring appeal proves the appetite for assurance remains undiminished, even in the wake of 9/11.</P>