<DIV><p><B>Vital strategies for creating and maintaining brand identity<BR> <BR> </B>With in-depth case studies of leading projects from around the world, <I>Brand Identity Now!</I> is destined to be <B>a major work of reference for designers, marketing professionals and anyone working in communications</B>. The book examines logos, imagery, and strategic applications involved in each branded project. Featuring over 150 outstanding brand identities from more than 20 countries, including the <B>Obama '08 Election </B><B>Campaign</B>, <B>The Museum of Art and Design</B>, and New York's bid for the<B> Olympic Games 2012</B>. <BR> <BR> <B>Top design offices featured include:</B><BR> <B>Attik, Pentagram, 3deluxe, Landor, MetaDesign, Sol Sender (designer of the Obama logo), RDYA Argentina, Story Worldwide, SVi Design, Tatil Design, and Apfel Zet.</B><BR>  </p></DIV>