Finch, an independent consultant and author, explains exactly how to create a successful business plan. He shows readers how to tell their story in a way which will persuade someone to work with them so they can realize their vision. The guide details the writing of a successful business plan from start to finish. Coverage includes the structure of the plan, the summary, the business background, the market, operations, management, the proposal, the forecast, financial information, risks, legal issues, confidentiality, selling, improving performance, and bidding. Appendices include the confidentiality letter, reconciling profit and cash flow, and the cash forecast. Annotation ©2013 Book News, Inc., Portland, OR (booknews.com)