Murray, a consultant who specializes in strategic communication, reputation management, and leadership coaching, culls interviews with about 70 leaders from organizations around the world to distill the ways that leaders communicate and therefore inspire great performance. The leaders explain the importance of trust, authenticity, and being more passionate in communication; the need to articulate a mission that goes beyond profit as a motive; how to create leaders by communicating a framework of values that enables action and decision making; how a vision of the future drives their communication; how to bring external views of their organization to drive change; and how to use conversations to engage and motivate people. The book also explains how to address the concerns of the audience before delivering messages, listen better, develop strong points of view on key subjects, use stories, be aware of the power of unintended signals, prepare when appearing in public, and continue to review and hone communication skills. This edition adds information and stories drawn from interviews with public sector leaders and a chapter that compares the different leadership roles in the public and private sectors. Annotation ©2013 Book News, Inc., Portland, OR (booknews.com)