<p>Imagine how much easier creating web and mobile applications would be if you had a practical and concise, hands-on guide to visual design. <i>Visual Usability</i> gets into the nitty-gritty of applying visual design principles to complex application design. </p> <p>You’ll learn how to avoid common mistakes, make informed decisions about application design, and elevate the ordinary. We’ll review three key principles that affect application design - consistency, hierarchy, and personality - and illustrate how to apply tools like typography, color, and layout to digital application design. Whether you’re a UI professional looking to fine-tune your skills, a developer who cares about making applications beautiful and usable, or someone entirely new to the design arena, Visual Usability is your one-stop, practical guide to visual design.</p><ul><li>Discover the principles and rules that underlie successful application design </li><li>Learn how to develop a rationale to support design strategy and move teams forward</li><li>Master the visual design toolkit to increase user-friendliness and make complicated processes feel straightforward for your product</li> </ul>