<div> The emerging generation of research and academic library users expect the delivery of user-centered information services. "Apomediation" refers to the supporting role librarians can give users by stepping in when users need help. <i>Library 3.0</i> explores the ongoing debates on the “point oh” phenomenon and its impact on service delivery in libraries. The authors analyze library 3.0 and its potential in creating intelligent libraries capable of meeting contemporary needs, and the growing role of librarians as apomediators. The book is divided into four chapters: an introduction that places apomediation in context, a consideration of “point oh” libraries, coverage of library 3.0 librarianship and an exploration of ways libraries can move towards "3.0."</div>