<DIV>In this meticulously reported and shocking book, journalist Helaine Olen goes behind the curtain of the personal finance industry to<br> expose the myths, contradictions, and outright lies it has perpetuated.<br><br> Olen calls out some of the biggest names in the business, revealing how even the most respected gurus have engaged in dubious, even deceitful, practices?from accepting payments in exchange for promoting certain products to blaming the victims of economic catastrophe for their own financial misfortune.<br><br> ?It’s rare to come across a realistic and readable book about personal finance . . . Helaine Olen . . . offers an exception.” ?<i>The New York Times</i></div>