Consciousness is the main source of organizational greatness. Conscious business, explains Fred Kofman, means finding your passion and expressing your essential values through your work. <EM>Conscious Business</EM> presents breakthrough techniques to help you and the people in your company create a workplace founded in unconditional responsibility and unflinching integrity, anchored by authentic communication and impeccable commitments, and guided by right leadership. Here is a definitive resource for maximizing profit and potential in the workplace and beyond.