<P style="MARGIN: 0px">Mobile apps should feel natural and intuitive. Users should quickly and easily understand them. This means effective interaction and interface design is crucial to the success of any mobile app. However, few mobile app developers (or even designers) have had adequate training in these areas. <B> <I>Essential Mobile Interaction Design</I> </B> fills this huge gap, teaching proven principles and techniques you can use in your next app -- whatever your mobile platform, targeted device, form factor, or user base.</P> <P style="MARGIN: 0px"> </P> <P style="MARGIN: 0px">This tutorial helps you master the mindset, processes, and vocabulary of mobile interaction design, so you can start making better choices right away. The authors guide you through the entire process of app design, demystifying tasks and issues ranging from wireframing to visual design. They address important issues that most platform-specific UI guides overlook, including internationalization, accessibility, hybrid apps, sandboxing, and what to do after you've released your app.</P> <P style="MARGIN: 0px"> </P> <P style="MARGIN: 0px">Packed with examples for both iOS and Android, <B> <I>Essential Mobile Interaction Design</I> </B> offers dozens of tips and techniques that will be equally useful on other platforms -- Windows Phone, BlackBerry, and beyond.</P>