<i><p>Managing Your Brand: Career Management and Personal PR for Librarians </i>sets out guidelines for developing career pathways, including options for career change and the exploration of community service, as an avenue that can provide new opportunities.</p><p>The text allows librarians at all levels to maximize their talents, providing them with career planning strategies that will facilitate professional development and personal satisfaction.</p><p>Early chapters provide advice and strategies to readers, with later chapters addressing working relationships, librarianship, scholarship, and other forms of service.</p><ul><li>Addresses career concerns, but also takes family life into account</li><li>Explains branding as a way of focusing a career around a few key ideas, while also allowing for growth and shifts in interests</li><li>Folds in sources from the business and general academic world along with librarianship</li><li>Sets out simple habits people can cultivate that are helpful in tenure and career development</li></ul>